A game changer. Providing real, carefully crafted insights, data and thought on how the Internet of Things will effect Inmarsat customer businesses.
A new communication channel
Repositioning the Enterprise team as value adding experts, and solution providers. Re-establishing the relationship with their clients as thought leaders, and providing incredible insights into their business.
Show not tell
A channel where they could share stories. Telling stories about real people, running real businesses. Businesses that are safer, more robust, cheaper to run. Stories to show their genuine, deep rooted, long lasting love of supporting the developing world. People who have more opportunity, and a better ability to tell their own story.