Alchemy and Spreckley are partners in crime. Both experts in their respective worlds, it was time to push Spreckley’s digital strategy into a new stage of growth. A new world class website, and a new approach to delivering content to the market.
"What was noticeable about Alchemy’s approach was that they actually listened to us. They didn’t try and push a certain technology or platform, nor did they put pressure on to add lots of bells and whistles that we didn’t need. This was about making the website work for us in order to achieve our business goals."”
Alchemy offered to work with Spreckley to build a successful digital strategy, as it would be critical to Spreckley’s own plans for growth into an integrated communications agency delivering everything from traditional PR, to video, social media, e-marketing and more.
Culture of Communication
Alchemy based its strategy around Spreckley’s three core selling points: its long-standing and strong client relationships, the breadth and depth of expert services in various markets, and its spirit of perpetual communication.
Visual and responsive design led the way, with each page leading the user on a seamless journey between success stories, expert services and live content. That means understanding every audience member’s route through the website and exposing them to content that will matter to them.