Spring Impact have pioneered a framework to unpack and demystify the complex arena of scaling social impact.
A new name, a new brand, and a new digital strategy
Spring Impact, formerly the International Centre for Social Franchising (ICSF), asked us to design and build them a new website to fit with their new branding.
Alchemy worked with them to build a successful and exciting digital strategy which would be critical to Spring Impact’s own plans to grow their consultancy, research and advocacy programme.
Spring Impact’s new branding and identity gave us an opportunity to rebuild the website from the ground up reflecting the journey the organisation had taken since it’s inception in 2011 and moving in a new direction whilst retaining core principles.
The design reflects Spring Impact’s vigour and dynamism and renewed commitment to designing bespoke scale models in partnership with their clients by utilising vibrant and colourful accents combined with bold and fluid shapes to deliver the message.